BY RACHAEL ARAGONA
Even though the summer is months away, the buzz around summertime festivals has already begun. The announcement of WayHome Musical Festival’s lineup on Tuesday has this generation’s festival enthusiasts digging their flower crowns out of their closets and prepping their arms for a multitude of wristbands.
Festivals like VELD, Digital Dreams, Osheaga, OVO, and Boots & Hearts are just some that impact Ontario’s music scene and generate millions of dollars in revenue. Each year, it is estimated that the Canadian live music sector generates $455 million in revenue and contributes $252 million to the Canadian economy. VELD 2015, for example, attracted 30, 000 electronic music fans, each ticket selling for $215-$315.
It will be no surprise that 2016 could bring in more fans hoping to hear their favourite artists. The WayHome lineup includes big names like LCD Soundsystem, Arcade Fire and The Killers headlining the event, and artists like Future, Major Lazer, and Haim performing throughout the weekend.
Electronic music festival VELD’s main stage in 2014.
Even high ticket prices don’t seem to discourage fans from attending these festivals. “It’s always worth the money. If you’re really a huge fan of these artists, you’ll pay to go see them,” says Warped Tour goer, Nate James.
And for some festival lovers, they take away more than just the music. “I think music festivals are so successful not just because of the acts they bring in, but the sense of community with the other festival goers,” says music fan Michael Gilroy. “I went to WayHome last summer and I made lots of friends with a similar music taste to me that I still keep in touch with today.”
It won’t just be WayHome that will be making its way to the GTA and surrounding cities. If you’re a music fan that has yet to experience a music festival, summer 2016 may be your chance. Music Festival Wizard can help you search by genre, location, and date, ensuring you don’t miss a thing. Here are a few of the festivals that we’ll, hopefully, be attending this summer.